Alkemista Alcohol Infusion Vessel


Industrial Design Case Study

2018-2019 Barware

Product Sold

10,000+

Units

by  08/23/2020

The Alkemista Alcohol Infusion Vessels step by step INDUSTRIAL DESIGN process from idea to manufacturing.
The Alkemista Alcohol Infusion Vessels step by step INDUSTRIAL DESIGN process from idea to manufacturing.

Alkemista

$120,000

Crowdfunded

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Alkemista Alcohol Infusion Vessel Now Sold in Limited Flagship U.S Starbucks Stores

Alkemista Alcohol Infusion Vessel Won

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reddot award 2018

winner

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Alkemista Alcohol Infusion Vessel

Industrial Design [Case Study]

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Design Brief

Ethan + Ashe: "A modern bar and houseware brand crafting design-led science inspired tools for the gastro-enthusiast"

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Brand Moodboard: masculine, earthy warm colours, class,

Problem

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Individuals, gastro-enthusiasts and bartenders create creative custom signature infused cocktails for all to enjoy.

However the current process is cumbersome and complicated as the process requires multiple tools not to mention the mess!

Solution

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To design and develop an all in one bar tool that simplifies the process in infusing fresh fruit, spices herbs an botanicals to create unique custom cocktails

Design Research

Beverage glassware study
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Beverage glassware spout form, function and
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What are the off shelf parts that could be used in either the prototypes or the end product?

Study beverage glassware forms that filter out sediment from subsistences.

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Investigated filter types: meshed stainless steel, filter paper, coconut shell carbon and plant based casing.

I used a portable tea infuser to infuse whiskey with blueberries. The trial infusion concluded that a modified meshed stainless steel filter with smaller meshed holes should filter out the sediment from botanicals.

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Stainless steel meshed filter

Sillicone bottle

Product Specification

Design Inspiration

  • Conical
  • Minimalistic
  • Ergonomic
  • Modern/Futuristic
  • Erlenmeyer Flask
  • Japanese tea pots

    Capcity

    • Liquid: 750ml
    • Infusion Elements:
      250ml-500ml
    • Total: 1000ml

      Materials

      • Polypropylene
      • Borosilicate Glass
      • Tritan Copolyster Chemical
      • Polycarbonate
      • Copper
      • Stainless Steel

        Concept Design

        Creation of different concept designs guided by the Design Brief and Product Specification.
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        We based the early concept sketches on the Erlenmeyer Flask.
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        During the initial sketching phase we discovered that a modified Erlenmeyer flask may not be the most appropriate form for the products intended function.
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        Studied similar products to further our intution to aid us in discovering feasible solutions.
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        Discovered a new concept. A classic whiskey bottle combined with a tea infuser.

        Pretotype Crowdfund

        Pretotyping is a process to test an idea before its completed and then to iterate and improve based on the market reaction.

        A pretotype may not be fully functional but provides limited function and performance.

        Our client found a reputable far east manufacturer through Alibaba that specialised in glassware.

        We discussed our intentions and specifications with the far east manufacturer and collectively we came up with our pretotype for a Kickstarter launch.

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        Our far east manufacturer hand making the initial prototype.
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        The initial far east manufactured prototype was great however, the prototype had as we expected many issues that required solving before the product adhered to our specifications.
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        Kickstarter Pretotype

        A successful crowdfunding campaign was required to:

        • Validate the products market potential and feasibility.
        • To receive the continued investment from my client that was required to take the product from prototype to mass manufacturing.

        Alkemista

        $120k+

        Crowdfunded

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        Kickstarter Campaign Last 10 Days Chart
        Pre-Orders Sales: 2020 Units
        Average Sales Per Day: $3481
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        Only 2% of Kickstarter projects raise between $100,000 - $999,999

        Pretotype To Invention

        Our clients and i decided that the Kickstarter prototypes shoulder was to be further rounded.
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        A standard bartender spout didn't fit the Kickstarter prototype spout, as its internal diameter was too large. The following prototypes spouts internal diameter was reduced from the oversized 18mm diameter to 10mm.
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        The Alkemista Prototype V2 was an overall improvement compared to the Kickstarter Prototype.

        Although, the glass bottles shoulder was over rounded. The next prototypes shoulder is to be less rounded.

        The new prototypes bottom seal during tests failed to be airtight. The Kickstarter prototype however performed superior as the new prototypes o-ring had less material to create a durable airtight seal.

        The new prototypes bottom cap and glass when threaded remained to be uneven, they must be flush together.

        My clients far east manufacturer and I collaboratively sought out a feasible design solution that solved the following;

        1. Create an airtight seal
        2. The user must find it easy to;
          1. Assemble the Alkemista and create an airtight seal.
          2. De-assemble the product after use.

        Our far east manufacturerer came up with their design solution in obtaining an airtight seal.

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        Design option A and B both failed to deliver. The design was cumbersome to assemble and disassemble.

        Prcision assembly was required to obtain an ocassional unstable and uncertain airtight seal.

        The prototype after testing failed to adhere to the specification.

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        My design solutions to the bottom sealing issue.
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        I provided the far east manufacturer my design solutions in creating a simple but secure airtight seal.
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        My air tight design solution was implemented in a prototype, after testing the prototype the prototype worked seamlessly.

        The design was easy to assemble, disassemble and created that all-important sufficient and durable airtight seal that was greatly needed.

        As great as my design idea was the idea wasn’t feasible.

        The overall cost of implementing my design reduced my clients profitability.

        There were additional costs and an overall cost increase due to:

        • Complex Tooling
        • Higher minimum order quantity
        • Overall higher cost increase per unit.

        Our far east manufacture simplified my design as a result the solution became feasible to manufacture.

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        They achieved this by replacing the excessive threaded design with a straightforward pop lock and tab mechanism.

        The design adjustment achieved the same design objective as my previous design.

        The design held and centered the filter/strainer whilst keeping the ss strainer from not interfering with the threading process between the bottom cap into the glass that created an airtight seal.

        Fail, Fail again. Fail Better

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        Over the development period our far east manufacturer built multiple prototypes, they all came back with problems.

        But each one taught us something, how we could make it better. We had to go back to the drawing board.

        But every iteration was an improvement. Every prototype was close to being an invention.

        And then finally we had something we received the final production unit. It was worth it!

        Photo-Realistic Renders

        Photo-realistic renders were created using Keyshot a popular 3D rendering software widely used in the Industrial Design industry.

        I used Adobe Photoshop CC 2018 for post production to further enhance the photo-realistic renders.

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        Manufacturing

        The Alkemista Alcohol Infusion Vessel final manufacturing technical drawings.
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        Our far east manufacturer blow moulded the Alkemista's glass bottle.
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        Other Chinese factories used different manufacturing processes such as injection moulding, sheet metal forming and stamping to produce the remaining parts in the bill of materials. (B.O.M)

        Our Chinese manufacturers delivered 3,000 units the minimum order quantity from China, Guangdong-Jiangmen to Los Angeles, USA.

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        Approximately 80% of the 3,000 units were pre-sold via Kickstarter or Indiegogo.

        Meet Alkemista

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        Roadmap Your Invention

        Roadmapping answers the important questions about your physical invention before you invest the capital and time to develop the idea from concept to manufacture.
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